Auracast™ Broadcast Audio

We expect a few consumer products to hit the market soon, with availability ramping up toward

the holiday season and the end of the year.

Auracast™ requires devices to support features introduced in Bluetooth® 5.2, along with the

Public Broadcast Profile (PBP) within the LE Audio specifications.

Some existing devices may be upgradeable, depending on their Bluetooth capabilities and the

manufacturer’s plans. Certain categories, like TVs, may require a hardware upgrade, though

plug-and-play aftermarket transmitters are also expected to add Auracast™ support.

Yes. Products must qualify under the Public Broadcast Profile through the Bluetooth

Qualification Process and follow the Auracast™ Brand Guide to use the Auracast™ trademark.

An unlimited number of in-range receivers can join a broadcast. Auracast™ works like a radio: a

single transmitter sends one signal that any number of receivers can tune into.

No. Because it broadcasts a single audio signal, the number of receivers does not affect

bandwidth or performance.

No. Quality remains consistent, regardless of how many devices connect to the broadcast.

Auracast™ assistants, such as smartphones, smartwatches, or hearing aid remotes, scan for

broadcasts and provide a user interface for selection—similar to choosing a Wi-Fi network. Once

selected, the assistant guides the receiver (earbuds, hearing aids, speakers, etc.) to join the

broadcast.

Auracast™ enables smartphones, laptops, TVs, and public address systems to broadcast audio to

unlimited nearby receivers, including headphones, earbuds, or hearing devices. Devices like

smartphones or smartwatches serve as assistants to help users find and join broadcasts.

The rebrand reflects the broader range of use cases Auracast™ enables. While “Audio Sharing”

describes personal audio sharing, it didn’t capture public or location-based broadcasts, such as

TVs or building-wide systems. Auracast™ better communicates the ability to share audio widely

while helping users hear their best and stay connected.